Email marketing can be a hit or miss. Some marketers might say it’s a dated strategy. But it holds a couple of advantages that helped it stand the test of time. The challenge is making compelling and personalized emails worth opening.
You don’t have to pick a side in the HTML vs Plain text email fight. It turns out there’s a time and a place for both email types.
Developing a successful B2B lead generation strategy should 100% include email. This scalable, affordable, personal method can’t be missed.
Finding the right cold email software that’s the right fit for your business is tough. That’s why we’ve put together this guide and are sharing our top picks.
96% of phishing attacks occur through emails, making email security a top priority for businesses. DMARC is one of the most important tools to help protect your digital assets and reputation from cyber threat actors.
Warm leads are a key part of sales that help drive leads to you rather than vice versa. Knowing how to generate warm leads will save you time, money, and effort and help you set up a system that keeps leads coming to you.
Keen to scale to the next level? Harness the power of these multiple channels if you want to grow and scale your marketing agency lead generation strategies.
SPF records are an essential security measure businesses use to ensure that their emails are authenticated and sent from legitimate sources. We've got you covered if you want to use SPF records to enhance your business’s email security.
Manually reaching out to potential customers takes up valuable resources that could be put toward other tasks. Fortunately, automation technology can help you supercharge your sales outreach efforts in no time - and with minimal effort.
What do you do when your prospect doesn’t respond to your emails? Writing a sales break-up email is an effective way of following up with those prospects that have gone cold and allowing them to reconnect.
Some simple steps you can take will help speed up the process and ensure you don't miss any potential hires along the way–starting with recruitment emails. So if you're looking to fill a position quickly and efficiently, using well-crafted recruiting emails is worth considering.
Cold email marketing technique is honed over a long period of time by professionals who have become masters of the art. It involves incredible psychological understanding to get inside the prospect’s mind.
Instantly scales your outreach campaigns with unlimited email sending accounts, email warmup, B2B lead database and generative AI
