Let’s take a deeper look at how Instantly compares

Instantly
Apollo
Email sending
Unlimited email accounts
$49/mo per seat
A/B testing
Unlimited variants
Only two variants
Advanced scheduling
Advanced sequences
Reporting and analytics
Cold email templates
Deliverability
BounceProtect
Inbox Placement Tests
AI Spam Words checker
AI Spintax writer
Unlimited email warmup
One-click email warmup
Custom tracking domain
Management and Automation
Personalize emails with AI variables
Write email campaigns with AI
Universal inbox
Native CRM
Android and iOS app to manage replies
Custom lead statuses
AI sentiment analysis
Leads
Advanced lead database
Domain lookalikes
One-click add to campaign
Only pay for verified leads
Lead enrichment
Catch-all verification
Other
Add team members
Free on Hypergrowth
$49/mo per seat
API, webhooks, and integrations
Live customer support
Free cold email course
De-anonymize website visitors

Flexible and transparent pricing

Pricing built for businesses of all sizes. Always know what you’ll pay.
Growth
$37 /mo
Hypergrowth
$97 /mo
Basics
Unlimited email accounts
Unlimited email warmup
Advanced warmup capabilities
Uploaded contacts
1,000
25,000
Emails per month
5,000
100,000
Invite team members
Email automation features
Advanced sequences
Advanced scheduling
Email & account analytics
Global block list
A/Z Testing
Reputation protection & bounce detection
API, webhooks, and integrations
Unibox & CRM
Support services
General support tickets
Priority support
Basics
Unlimited email accounts
Unlimited email warmup
Advanced warmup capabilities
Uploaded contacts
1,000
25,000
Emails per month
5,000
100,000
Invite team members
Email automation features
Advanced sequences
Advanced scheduling
Email & account analytics
Global block list
A/Z Testing
Reputation protection & bounce detection
API, webhooks, and integrations
Unibox & CRM
Support services
General support tickets
Priority support

The reviews speak for themselves

“Instantly stands out for its user-friendly interface and rapid performance

Karen C.

“I can't imagine my daily work without it”

Hannes P.

"Super intuitive to use, constant feature releases"

Elad S.

Outstanding service and support!”

Anthony E.

Highest ROI software in 6 years of business”

Joe S.

“Wish I found Instantly sooner”

Wilfred B.

“Their Customer Service Is Incredible

Tom W.

“Unlike other tools Instantly doesn't "force" you to pay more money if you want to have more emails connected”

Nino P.

"Best Cold Emailing Solution for 2024"

WilL H.

"The Best Outreach Software in the Market"

Gianfranco N.

“After setting up our first Instantly Campaign, we're now getting 2-5 meetings every day.”

Michael Cooper

CEO @ Human Performance Mentors

“I’ve specialised in cold email marketing since 2018 and in this time I've used almost every popular cold-emailing tool available on the market today - Instantly is hands down my favourite of them all.”

Michael Cooper

CEO @ Human Performance Mentors

“Instantly is the exact email outreach solution that I always wish existed. We’ve tried almost every product that people in the outbound space talks about and none of them even comes close to this.”

Tonly Liu

Ceo, Omnichannel

Got 16 Appointments my first month after using Instantly.”

TOM MARTIN

Ceo, Omnichannel

“Cancelled all other email sending accounts. We're now using Instantly for all of our and our clients' campaigns.”

Raul Kaevand

Ceo, salesfeed

“My only regret is not switching to Instantly earlier. We're saving over $10,000 per year on warm up alone!

Sanchit Singh

Ceo, feedfortune

Respond to Leads and Close Deals with Unibox

Managing 1 inbox is easy - with Unibox you can manage tens or hundreds of inboxes simultaneously. Mark leads as positive or negative, forward or respond to them to book meetings and close deals from one simple inbox.
START FOR FREE

Optimize with Campaign Analytics

See exactly what’s working with our advanced analytics dashboard. Pause the campaigns that need work and scale the ones that are performing well.
START FOR FREE

Increase efficiency with the power of AI

Personalize your emails with hundreds of plug-and-play AI prompts, enable our AI inbox manager to automatically send follow-up emails, and use AI-powered sentiment analysis to automatically categorize your responses.
START FOR FREE

Eliminate Guesswork with Instantly Cold Email Accelerator

Get access to 50+ docs and SOPs, 600+ cold email templates, all our set-up guides and step-by-step instructions on exactly how we set up campaigns + our Cold Email Vault which includes 200+ Cold Email strategies and Tools we’re using.
START FOR FREE