AI CRM Software: Turn Leads Into Clients With Instantly AI
Contact and close your perfect buyers with our AI-powered workflows using Email, Calling and SMS.
Used by the world's leading companies
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What it is
Instantly's AI CRM
Instantly's AI CRM runs your outreach, pipeline, and closing from one platform. It brings email, calling, SMS, and tasks into a single master inbox, and its AI analyzes your leads to surface insights so every message is more personalized. Because it connects to Instantly's sending software and B2B lead database, you contact, track, and close buyers without stitching separate tools together.
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Why teams use it
Why sales teams use AI-powered CRM software
One inbox for every channel
Handle email, calls, SMS, and tasks from one master inbox, so nothing about a deal lives in a separate tool.
AI that helps you close
Instantly's AI analyzes your leads and surfaces prospect insights, so you personalize outreach and prioritize the leads that matter most.
Unlimited seats, one subscription
Invite your whole team at no extra charge, instead of paying a per-seat fee as you grow.
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Use cases
When to use an AI sales CRM
However you manage outbound, Instantly's AI CRM keeps outreach, conversations, and pipeline activity in one place.
Running outreach and pipeline in one place
Contact leads and track every deal without exporting between a sending tool and a separate CRM.
Best for Agencies
Scaling a team without per-seat cost
Add every rep and teammate under one subscription with unlimited seats.
Best for Sales Teams
Agencies managing multiple clients
Run outreach and pipeline for many accounts from one platform with a shared master inbox and automated salesflows.
Best for Founders
Keeping an existing CRM in sync
Connect Instantly to HubSpot through the API and webhooks, so activity flows to your system of record.
Best for Recruiters
How it Works
How Instantly's AI CRM works
Set Your Filters
Bring in your leads from Instantly's B2B lead database or your own list.
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Review Matches
Contact and manage them from one master inbox that unifies email, calling, SMS, and tasks.
Verified contacts only
Verify And Enrich
Let Instantly's AI analyze each lead and surface insights for more personalized outreach.
Verified contacts only
Add To Campaign
Automate follow-up with salesflows, prioritize the leads that matter, and keep your pipeline current automatically.
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What customers say
What 40,000+ teams say About Us
"We've tested a lot of sequencers & ultimately Instantly has been the most helpful in generating revenue for our clients. It has all the functionality any advanced cold email initiative needs, while still being super user friendly."
"4x increase in reply rates. 2x faster to start campaigns. 30% higher inbox placement. Instantly has been a game-changer for how we run outbound for our clients."
"Instantly is the exact email outreach solution / always wished existed. None of the others even comes close to the combination of features and ease of use."
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Instantly User Ratings
What is Instantly's AI CRM and how does it work?
Instantly's AI CRM is a built-in sales CRM for contacting and closing leads using email, calling, and SMS from one place. It combines a master inbox for emails, calls, SMS, and tasks with AI that analyzes your leads and surfaces insights so you can craft more personalized messaging. It connects directly to Instantly's sending software and B2B Lead Finder, so outreach, pipeline, and closing all live on a single platform.
Does Instantly's CRM integrate with HubSpot and Salesforce?
Yes. Instantly connects with major CRMs including HubSpot and Salesforce, alongside its own built-in CRM. Connections run through the Instantly API, webhooks, and no-code connectors, so leads and reply activity can flow between Instantly and your existing CRM. Teams that keep an external CRM as their system of record can still run outreach in Instantly and pass data across.
What can an AI CRM do for sales teams?
An AI CRM can help sales teams manage leads, prioritize prospects, personalize outreach, and automate parts of the sales process. Instantly's AI CRM analyzes leads to surface prospect insights, helping teams create more personalized messaging. It also brings emails and tasks into a master inbox and uses automated salesflows to help teams prioritize leads and manage outreach from one platform.
How does Instantly keep my pipeline updated without manual data entry?
Instantly centralizes every reply, call, SMS, and task in one master inbox, so lead activity is captured as outreach runs rather than logged by hand. Salesflows automate follow-up and prioritize the leads that matter most, and Instantly's CRM integrations, API, and webhooks can push that activity to an external CRM. The result is deal and contact records that stay current automatically.
Is Instantly's CRM free, and how much does it cost?
You can start using Instantly's CRM for free, with no credit card required. One subscription includes unlimited seats, so you can invite your whole team at no extra charge rather than paying per user. Specific plan tiers and prices are on the Instantly pricing page.
Is Instantly's CRM a good fit for agencies and sales teams?
Yes. Instantly's CRM is built for teams: one subscription covers unlimited seats, so agencies can add every teammate without per-seat fees. It pairs a shared master inbox and automated salesflows with access to a B2B lead database of 450 million contacts worldwide, which suits agencies scaling outreach across multiple clients from one platform.
How does Instantly's CRM work alongside other CRM platforms?
Instantly is a sales platform with a built-in CRM for managing leads and outreach. For teams already using platforms such as HubSpot or Salesforce, integrations and sync tools can connect Instantly with existing sales workflows.
What is the best CRM for cold email outreach?
The best CRM for cold email combines sending, lead sourcing, and pipeline management in one platform, so replies and deals are tracked where the outreach actually happens. Instantly is built for this: its CRM unifies email, calling, and SMS in one master inbox, connects to its B2B lead database, and integrates with CRMs like HubSpot and Salesforce. Evaluate tools on deliverability, multichannel outreach, and how cleanly they sync your pipeline.
Start Building Your AI Sales Engine
Start free and run your outreach, pipeline, and closing from one AI CRM.
Stop letting poor deliverability kill your pipeline. Join 50,000+ sales teams who've made the switch to Instantly for better inbox placement, higher response rates, and more closed deals.
No credit card required.
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