Kale Acquisition

Hey, I’m Mike, co-founder of Kale Acquisition.

We help companies targeting local & small businesses turn cold prospects into warm intros through outbound email, with a heavy focus on running campaigns that generate real revenue.

We follow the same process every time:

Step 1. Get crystal clear on your goals: What problem you’re solving, what outcome you want, and by when. Then we reverse-engineer the numbers based on factors like average deal size, close rates, sales cycle, and team structure - to see what it would take to get there & agree on the short and long term goals.

Step 2. With targets in place, we design the messaging and data strategy. I review the strategy personally, and we combine your existing assets (website, marketing content, past campaigns) with data scraped in real time to create highly relevant, personalized emails that are unique to every prospect.

For deliverability, we've spent 4 years perfecting a system that leverages inbox rotation and aged domains so you never have to worry if your emails are reaching the primary inbox.

Step 3. After campaigns are launched and warm replies come in, we help route them into your CRM for clean attribution and guide your team on turning interest into real opportunities.

We track leads all the way through to close so we can continue to refine the strategy further.

If you sell to local or small business and want to get serious about cold email, give me a shout!

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Companies targeting local and small businesses

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